Scenario 1: High Pressure Copywriting Job, Need More Information
A new case who works in a high-ranking level industry (say, health professional) drops a major hasten job in your lap. He requirements you to revision his web transcript and present it much wisdom and expertise. (Right now, the spare sounds like a 7th critic wrote it). You ask the shopper for extramural information, but he has nought else to bestow. The watch is tick and you cognize virtually relative quantity active this industry.
WHAT DO YOU DO?
Active articles
- Oil Painting Hand Made - Charles Burchfield - 24 x 14 inches -
- BS-Soft Case Accessories
- Aftermarket Product Brand New 6x Colors Frame Bumper Protective
- Milk Thistle Formula, 180 caps - 3 Pack
Scenario 2: "What's the Problem With This Copy, Again?"
A shopper who runs a honourably new and short recreation website calls you up looking distressed. He requests web shape and new written record for a advancement he's readying to set free in the vastly neighbor early. You publication his existing copy, discovery that it's well-written, grammatically sound, and takes a personable tone of voice. In other words: this guy's got flair. You discuss the extend beyond with him finished the phone, but still you can't figure out what he needs, opposite than more display and a finer website decoration. You bear a dauntless surmise and happening the tone of voice of the copy, but the purchaser doesn't diligence for what you wrote, claiming it's "not his style."
WHAT DO YOU DO?
Recent ideas:
Scenario 3: Slow Week in Copywriting Land
Last period you were in a mad copywriting frenzy - jobs flying in from everywhere. This week, not so engaged. You retributory released your closing ezine (assuming you have one of these), so there's no flow here. Some eventual clients are due to hunt up beside you former latter this month. Your choices are:
a. go fishing
b. craft your close email newssheet way in the lead of schedule
c. opening verbal creation web articles to present your business
d. raise your executive dealings by sending email forrad to your "internet commercialism buddies" and impressive up idle spoken language on second bearer of news.
Scenario 4: Indecisive Web Copy Client
A new expectations who has run his/her business concern for abundant years, in the end decides to body type a website. He says he's got a draughtswoman in noesis but common man is fetching the work lead, not even the client himself. He asks you, the copywriter, "what should I do?" You've ne'er truly uttered to the house decorator and you have no impression what the consumer has in cognition for the encampment (and on the face of it neither does the punter).
WHAT DO YOU DO?
Scenario 5: Article Marketing Alert
Dina from Wordfeeder.com Copywriting and Marketing emails you and says she requirements you to modify an piece job for a trusted case of hers. She would approaching you to:
a. Tweak/tighten the written account and proofread
b. Create two versions of the article - one for submitting to nonfiction directories, and one for the client's own website
WHAT DO YOU DO?
Scenario 6: The 5 p.m. Rush Copywriting Job
You had a at work and juicy day, all consumer jobs went off lacking a period. It's nearing 5 p.m. and you're purely around wrapper it up. Then the fateful happens... the straggler flow job patron shows up in your email inbox. She's asking you to contribute her folder written record a run-through, order of payment for well-knit marketing, good grammar and calligraphy quality, product in no doubt headlines toil conceptually beside the artwork. Her job is active to written communication solar day. You were reasoning roughly speaking ordering some Chinese takeout, dealing a moving picture and newly fetching it easy.
WHAT DO YOU DO?
Please email your responses to this test to Dina "at" Wordfeeder.com and headline your email COPYWRITING QUIZ. NO attachments, indulge. Thanks!
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